Infomercial Reel Infomercials are an incredible opportunity to dig in and really teach the viewer about your product or service. Infomercials are great for larger tickets items where consumers will need a lot of information before making a purchase. They are also useful for creating awareness about a product or service that the viewers may never have heard about before now, especially those that are more complicated. There is a specific formula for success with infomercials. Warren Direct is not only an expert on that formula but Jim Warren helped develop it when the industry was first picking up steam. We can help you develop a campaign that is not only attractive and compelling but will sell! contact us Q-Ray This two-minute commercial for the Q-Ray Ionized Bracelet accompanies an infomercial. Various forms of the campaign have been airing for a couple of years. Generally, the short-form campaign, or two-minute, 60- and 30-second commercials, will begin airing after the infomercial has saturated the market. The short-form version of the infomercial generally acts as a reminder piece and another opportunity to order. It is comprised of a straight, hard sell pitch and a call to action with ordering information. contact us
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